DONOR CONVERSATION PLAYBOOK A Quick Reference Guide for Busy Fundraisers
“I know what I want to accomplish with this donor. I just don’t know what to SAY.”
The Donor Conversation Playbook is a 70+ page quick-reference guide packed with scripts, phrases, templates, questions, and conversation frameworks — from first contact and discovery through the Ask, stewardship, difficult conversations, and long-term relationship building.
Inside, you’ll find practical, swipeable language for the conversations fundraisers have every day: outreach, follow-up, invitations, major gift Asks, objections, stewardship, and more. Adapt the language to your voice, walk into donor conversations more prepared, and spend a lot less time wondering, “How do I say this?”
$497.00 USD