Yes! You'll get the Lead → Frame → Invite framework, plus 5 different ways to frame an Ask, with real language for each.

And you'll walk away with an actual opening line for a real donor in your database, not just a concept.

Signals First taught you how to read a donor's readiness — the signals that tell you when someone's ready for a bigger gift. 

This workshop picks up exactly where that one left off: Once you know they're ready, how do you actually lead that conversation to a real, values-based number?

Signals First is about knowing when to ask, while The Ask, Aligned is about knowing what to say once you're in the moment. They're built to work together, but each also stands completely on its own.

If you've already got Signals First, The Ask, Aligned will teach you the next skill in the sequence. And my upcoming workshop, After the Ask, will teach you how to follow up & when you’re ready to ask again.

Upgrade to The Connection-Based Ask Collection after checkout for the best price on all 3!

N.B. If you purchased Signals First back in August, be sure to check your inbox for a special coupon code you can use to save on The Connection-Based Ask Bundle. 

Neither. If you've never made a major gift Ask before, you'll walk away with a complete structure and the exact words to say — nothing assumed.

And if you've been doing this for years, you'll walk away with sharper language, a better cadence for your meetings, and a few “I never thought about framing it that way” moments.

The approach I’ll share in The Ask, Aligned works because it's built around how donors think and respond, so it applies whether you're new to the role or 20 years in.

This isn't sector-specific or size-specific — it's built on donor psychology and relationship-based conversation, which holds whether you're asking for $5,000 or $500,000, at a two-person shop or a large university.

We'll cover a plain, smaller Ask alongside the bigger examples, so you don't walk away thinking this only applies to transformational gifts.

This is especially for you. General operating Asks typically feel harder because you don't have a campaign to lean on — so we're covering exactly how to make the mission-first shift that gives you a reason to ask, every time, campaign or not.

This workshop assumes you've already got a real relationship with the donor and a sense that they're ready for more — we're not covering prospect research or cultivation here, we're covering the conversation itself, once you're standing at the doorway of the Ask.

If you're not yet sure how to tell when a donor's ready, start with Signals First — it's built to come right before this workshop. You'll have the opportunity to upgrade to the complete Connection-Based Ask Collection for the best possible price as soon as you register for The Ask, Aligned. 

Register anyway! You'll get unlimited access to the replay.

But do attend live if you can. Live attendees get to bring their own donor situations to the Q&A and watch me coach real fundraisers on real Asks in real time. Plus, we both know you’re more likely to make the time for a live event. ;)

Because I want this in front of as many fundraisers as possible — not just the ones with a training budget already approved.

The $97 investment reflects both the immense value of the approach, language and bonus resources you’ll get when you register for The Ask, Aligned — and the real need for this workshop’s content to be accessible for as many fundraisers as possible.

When you register for The Ask, Aligned, you’re purchasing access to a live, 60-minute workshop on how to lead a donor from a good relationship to a confident, values-based Ask, hosted by Beth Ann Locke, The Fundraiser Coach. Beth Ann has over 30 years of fundraising experience and has personally raised over $75 million dollars. 

Registration also gets you unlimited replay access so you can revisit the training whenever you want, the opportunity to get live hot seat coaching, and The Words That Work Bonus Resource, a take-home guide with the language & scripts from the session, so you can refer back to what you learned without scrambling to take thorough notes.