00
DAYS
00
HOURS
00
MINS
00
SECS
JOIN MAJOR GIFTS FUNDRAISING EXPERT, BETH ANN LOCKE, THE FUNDRAISER COACH, FOR A NEW, LIVE WORKSHOP:
The Connection-Based Ask:
How to Read Donor Signals and Make the Right Ask at the Right Time
Because the donor who's ready to give more is already telling you. Most fundraisers just haven't learned what to listen for — yet.
NEW, LIVE WORKSHOP:
Thursday, August 13th at 11am PT / 1pm CT / 2pm ET
$47 investment includes live workshop + unlimited replay access
The Critical “Soft Skill” Nobody Talks About that Makes or Breaks your Major Gifts Program:
The meeting is over.
And even though your donor said all the right things, you’re still not clear on your best next steps. 🤔
âś… They love your mission
âś… They believe in your work
âś… They show up to every event
Maybe they’ve even said, "I'd love to do more…"
But was that a signal? …Or were they just being nice?
And if it was a signal — now what?
Do you ask for $10,000? $25,000?
Just double whatever they gave last time and hope you didn't undersell it, or oversell it, or make it awkward?
Moving from a good relationship to a clear, appropriate Ask is where most fundraisers get stuck — and end up leaving money on the table.
Not because you don't care enough.
Not because you don't work hard enough.
And not because you’re not really good at your job.
But because nobody ever taught you what to actually listen for — or what to do next once you notice the signs.
3 Shifts to 2X your Revenue from Major Gifts while Juggling the Rest of your Job
…even as the sole freelancer at a small nonprofit, even
if you don’t have a major gifts program yet
WE'LL COVER:
- The BIGGEST opportunity most fundraisers are sitting on when it comes to increasing revenue from major gifts (and it's not finding new donors). One of my clients turned a $1,000 annual gift into $100,000 by following my advice on this one thing!
- Which questions to ask and what answers to listen for when it comes to identifying major gift prospects inside your existing database, so you can start closing gifts you didn't even know were there
- What wealthy donors want & how to talk about your organization to connect with their values, without ever feeling like you’re trying to butter them up
- How to build real major gift momentum even when you're the sole fundraiser or ED, wearing a dozen different hats, and without waiting until you have more time, more staff, or a bigger budget
- How to finally feel CONFIDENT in your major gifts role, so you can take decisive action, invite bigger gifts, and stop leaving money on the table
“We’ve more than doubled our number of active donors…”
“Since working with Beth Ann in June 2020, we’ve more than doubled our number of active donors, expanded our services, and increased our revenue to allow us to hire a part-time fundraiser. And I feel much more confident inviting donors and prospective board members to join us. Beth Ann is genuine and puts her whole soul into helping your nonprofit succeed. She cares deeply about her clients and works alongside you to achieve the best possible success.”
Gila Block, Executive Director
Yesh Tikva
Los Angels, CaliforniA
Hi, I’m Beth Ann Locke
I spent 30+ years as a frontline fundraiser before transitioning to coaching fundraisers on how to close more major gifts.
I’ve personally raised more than $75 million dollars for organizations ranging from universities to hospitals to international NGOs, in both the US and Canada.
1000+ fundraisers love my authentic, Connection-Based Approach because it helps them feel more confident, be more strategic and get clear on how to prioritize donor conversations without ever treating your prospects like walking ATMs.
I’ve always been a proponent of focusing on major gifts because I’ve seen firsthand the transformational impact they can make—especially for small nonprofits with limited team members and niche causes that may not be top of donors’ minds.
But right now? In 2026?
A major gifts program is no longer a nice-to-have!
Maybe you used to be able to say, “We rely mostly on events or annual giving,” or “Most of our funding comes from grants.”
Now, fewer and fewer households have enough disposable income left over every month to give money to charity.
And if your funding hasn’t already been cut completely? It’s still feeling less certain than ever.
Major gifts have the power to grow and sustain your organization faster and more effectively than any other revenue stream
That’s why I created this brand new masterclass.
I want to help even small shops – that might have a few fundraisers at most – start closing the kind of gifts that can not only keep them afloat, but actually catapult them to greater levels of impact.
If you’re looking to double or triple your revenue from major gifts – even if you don’t quite believe it’s possible yet – I hope you’ll join us.
3 Shifts to 2x Revenue from Major Gifts while Juggling the Rest of Your Job
…even as the sole freelancer at a small nonprofit, even if you don’t have a major gifts program yet
LIVE MASTERCLASS
Tuesday, June 16th, 2026 at 10 am PT | 1 pm ET
Replay available to registrants only.
Results my clients have achieved using the strategies I’ll share in this brand new masterclass:
“I'm a mostly solo-fundraising shop, working on the issue of human trafficking in Colorado. Now that we are in our 6th year, we’re topping $1 million in revenue. So much of our recent growth and strategic focus has been supported through the wisdom and coaching of Beth Ann. I’m so grateful that we crossed paths.”
Craig Nason
Development & Communications Director
Laboratory to Combat Human Trafficking
Denver, Colorado
“Since the beginning of coaching, we have received one $1 million dollar gift, $250,000 to our Bradley Circle Fund, $200,000 from a private foundation and have put in requests of $1.2 million dollars from two other foundations as we embark on our largest project to date. Beth Ann, your guidance and support gives me the confidence to succeed. I am so grateful for your help!”
Palmer Colson
Director of Development
Historic Columbus
Columbus, Georgia
“Beth Ann, I'm thrilled to attribute the following big win to our collaboration: We not only met but exceeded our fundraising goal for 2023! This achievement is particularly noteworthy, considering we were not on track for such success at the beginning of our time working together. If you're seeking to elevate your fundraising game and generously support your nonprofit, my top recommendation is to work with Beth Ann Locke.”
Meredith Thomas
Director of Philanthropy
Thank You Life
AUSTIN, TEXAS
How to know if this masterclass is worth squeezing into your already-over-stuffed calendar:
This masterclass is specifically for small shops and solo-fundraisers who want to grow their major gifts portfolio and dramatically increase the amount of revenue they bring in.
This masterclass is an absolute MUST-ATTEND if:
- You're the only one doing this — or close to it — but the conversations that close major gifts keep getting pushed to "when things slow down" (...even though they never do)
- You have donors in your database who you suspect could be giving more, but you don't have a system for knowing who's ready, what to say, when to reach out or how to make your Ask
- You've been meaning to get a real major gifts program off the ground for longer than you'd like to admit, and you're tired of “planning to plan”
- You feel like you need a roadmap to cut through the noise and feel more comfortable building relationships with major gift prospects and making bigger Asks
- Your year-end always feels like a mad dash to close more gifts — and you know you’re leaving money on the table by not building relationships now.
BONUS: Show Up Live and Get this GiftÂ
Live attendees ONLY will receive a special gift to thank them for their time:
THE DONOR PRIORITIZATION MATRIX
Know exactly where to focus your limited time and attention.
This time-saving resource helps you identify who belongs in your Top 10 and Next 20, spot hidden major gift potential and choose the next right move to advance each relationship.
Sign me up - I want this gift & more
Get ready for a new perspective on what it really takes to double or triple your major gift revenue
Tuesday, June 16th, 2026 | 10 am PT / 1 PM ET
Join me for this 55-minute session and you’ll walk away with:
Show up live and you'll also get to bring your real questions to the Q&A and walk away with a free copy of my Donor Prioritization Matrix — a practical tool for knowing exactly which donors to focus on first.
Don’t click away without signing up!
Replay available to registrants only.
Questions? Send us an email at [email protected]
All The Tools You Need To Build A Successful Online Business
Lorem ipsum dolor sit amet, metus at rhoncus dapibus, habitasse vitae cubilia odio sed. Mauris pellentesque eget lorem malesuada wisi nec, nullam mus. Mauris vel mauris. Orci fusce ipsum faucibus scelerisque.
Join Our Free Trial
Get started today before this once in a lifetime opportunity expires.
All The Tools You Need To Build A Successful Online Business
Lorem ipsum dolor sit amet, metus at rhoncus dapibus, habitasse vitae cubilia odio sed. Mauris pellentesque eget lorem malesuada wisi nec, nullam mus. Mauris vel mauris. Orci fusce ipsum faucibus scelerisque.
All The Tools You Need To Build A Successful Online Business
Lorem ipsum dolor sit amet, metus at rhoncus dapibus, habitasse vitae cubilia odio sed. Mauris pellentesque eget lorem malesuada wisi nec, nullam mus. Mauris vel mauris. Orci fusce ipsum faucibus scelerisque.