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$770K IN HIDDEN GIFTS:
How to Find the Major Gift Prospects You Didn't Know You Had

See how one nonprofit found $185,000 MORE than their funding goal within their existing database.

Plus, get the proven 6-step framework they used to cultivate & close $544,000 in gifts in just 4 months, even with limited donor history & a small major donor list.

LIVE Masterclass

Wednesday,Ā FebruaryĀ 11, 2026 | 10 am PT / 1Ā pm ET

Replay available to registrants only.

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What's Really Standing Between You & Consistent Major Gifts:

In this free 55-minute masterclass, you'll learn:

  • How a single 3-hour portfolio review identified $770,000 in major gift opportunities Historic Columbus didn't know existedā€”$185,000 MORE than their campaign goal (and why you're probably overlooking the same opportunities in your database right now)

  • The 3 donor behaviors that reveal $50Kā€“$100K+ gift capacity in your current database. ā† If youā€™re only looking at wealth screenings and last year's gift amount, youā€™re missing these right now.

  • Why the traditional "research wealth + pitch your programs" approach fails, and the Connection-Based method that makes donors WANT to invest more (without you having to convince them to care)
  • The exact language to use at the 3 critical moments that make or break major giftsā€”so youā€™re never stuck wondering "what do I even say?" when it's time to move from small talk to the ask, suggest a number, or follow up after donors donā€™t respond
  • The proven 6-step framework that turns your "top 25 list" into a predictable pipeline, so you always know your next move with each prospect instead of staring at donor names wondering "what do I actually DO with them?"
YES, I WANT TO LEARN THIS APPROACH

The $420,000 They Almost Missedā€¦

Historic Columbus needed to raise $585,000 in 5 months to complete their $4.8M capital campaign. The most they could identify was $350,000. Their donor list seemed exhausted. They couldn't see a path to their goal.

Then they hired Beth Ann Locke.

In one Strategic Portfolio Review, Beth Ann identified $770,000+ in major gift opportunities hiding in their existing databaseā€”$185,000 MORE than their original goal and $420,000 more than theyā€™d identified on their own.

But finding those prospects was only Step 1ā€¦

The real work? Cultivating those relationships from awareness to commitment. Moving donors from $1,000 annual gifts to $100,000 investments in the campaign.

Using Beth Ann's B.R.I.D.G.E. framework, and with her ongoing coaching and strategic support, Historic Columbus closed $544,000 in just 4 monthsā€”reaching 93% of their goalā€”with another $230,000 in outstanding requests.

Here's what their Executive Director said:

Ā 

ā€œBeth Ann, when we hired you in February to help us raise $585,000 by the end of June to complete our campaign, I knew we had a heavy lift.

Itā€™s now the end of June, and weā€™re now at 93% of the goal! Thanks to your guidance, weā€™ve received an unexpected $100,000 gift from a former board member, $17,000 from Trustees and members and other pledges totaling $50,000 ā€”and we still have $230,000 in outstanding requests.

We are so grateful for your guidance and support through the process. I can't thank you enough for all your help!!"

Elizabeth Walden
Executive Director, Historic Columbus

This masterclass will show you the same approach Beth Ann used to help them achieve those resultsā€”how to find your hidden prospects AND how to cultivate them to close:

REGISTER NOW

The Coach Who Turns Stuck Fundraisers Into Confident Closers

Beth Ann Locke spent 30+ years as an embedded fundraiser before transitioning to coaching fundraisers in her Connection-Based Approach. She's raised millions for organizations ranging from universities to hospitals to international NGOs, in both the US and Canada.

What sets Beth Ann apart isn't just her ability to identify Major Gift prospectsā€”it's her genuine and authentic approach to coaching fundraisers through the entire cultivation journey, offering word-for-word scripts, responsive strategies and confidence-building support at every stage.

Her clients consistently close gifts ranging from first-time $50K donations to multi-million-dollar commitments. She's known for her genuine, positive demeanour, deep listening skills, and her ability to provide creative solutions to any challenge, 100% of the time.

SAVE MY SPOT

Are You Trying to Figure This Out By Yourself?

If any of the following sound familiar, this masterclass is for you:

You're thinkingā€¦

  • "Where do I even start when it feels like I don't have any new prospects and have exhausted old ones?"

  • "How do I transition from a good relationship to a clear ask? I don't always know what to say or when to say it"

  • "I have no approach! I have a top 25, but I don't have a specific plan for major gift donors, and I have a million other things to work on at all levels"

Youā€™re dealing withā€¦

  • Reactive work that never ends: You have a million other things at all levels, so major gifts keep getting pushed to "when I have time" (which never comes)

  • High stakes relationships where your next step isnā€™t clear: You're unsure how to move from a good relationship to a clear ask, don't always know what to say or when to say it, and worry about damaging the relationship with one wrong move

  • High expectations with little access to support: When cultivation doesn't go as planned, you have nowhere to turn for guidance, no one to strategize with, and no coaching to help you improve

You wantā€¦

  • To actually close 2-3 major gifts at $50,000+ā€”not just ā€œpotential giftsā€, but secured commitments that fund your programs and even cover the "not-sexy" budget items no one else wants to support

  • A pipeline of donors at every stageā€”so you can see a significant increase in large gifts close to closing, with multiple prospects moving forward at once instead of starting from scratch every time

  • Donors who are engaged, excited, and renewingā€”because you understand what makes them give, you've built strong relationships, and they're inspired to increase their giving year after year

If youā€™re nodding your head at any of these, this free, live masterclass by Beth Ann Locke is an opportunity you wonā€™t want to miss:

REGISTER NOW

"But Will This Actually Work For *Me*?"

If you're thinking: "This sounds great for Historic Columbus, but my situation is different..."

Here's what you should know:

This approach works whether you're at a $500,000 organization or a $50Ā million institution.

ā€¦whether you have 100 donors in your database or 10,000.

ā€¦whether you've been fundraising for 30 years or just 3 months.

Why? Because it's not about the size of your listā€”it's about the quality of your relationships.

Beth Ann's clients include solo fundraisers at startup nonprofits, Directors of Development at established institutions and everyone in between. Her Connection-Based Approach adapts to YOUR donors, YOUR capacity, YOUR situation.

The real question isn't "Will this work for me?".
It's "Am I willing to try a different approach than what I've been doing?"

If your answer is yes, this masterclass is how you start:

I'M READY - REGISTER NOW

Questions you might need answered before adding this high-value event to your already jam-packed week:

I'M READY - SIGN ME UP

BONUS: Show Up Live & Get This Guide

Live Attendees ONLY will receive a special gift to thank them for their time: "The BRIDGE Framework Quick Reference Guide"

This one-page reference guide breaks down all 6 steps of the BRIDGE Framework with:

  • What each step means and why it matters

  • Specific conversation starters & questions for each stage

  • Common mistakes fundraisers make at each step (and how to avoid them)

Worth $97ā€”yours free when you attend live!

This bonus is ONLY available to those who show up live. It will be shared via a link during the masterclass.

YES, I WANT THE GUIDE - REGISTER NOW

"I wanted to share that just this morning we got a 5-year commitment for $87,500 per year in support of our research and some training too! Itā€™s one of the most substantial wins weā€™ve had in my entire time here and with a funder Iā€™ve been pursuing for several years.

I'm a mostly solo-fundraising shop, working on the issue of human trafficking in Colorado. Now that we are in our 6th year, weā€™re topping $1 million in revenue. So much of our recent growth and strategic focus has been supported through the wisdom and coaching of Beth Ann. Iā€™m so grateful that we crossed paths.ā€

Craig Nason
Development and Communications Director, Laboratory to Combat Human Trafficking

"Beth Ann, our annual alumni campaign wrapped up and I'm excited share our results. We smashed our fundraising goal, so far raising $205,000, the most we've raised from any alumni campaign! I feel confident that the training you provided our volunteers was the secret sauce to our success this year

Erica Commons
MANAGER OF ALUMNI RELATIONS AND DEVELOPMENT,Ā LORAN Scholars Foundation

ā€œWe were ready for the next step in growth of our nonprofit, and Beth Ann came highly recommended. She explained concepts clearly, gave actionable tips, and ensured we were doing all that needed to be done.Ā  To this day she has changed the methodology in which we connect with and approach donors. Since we started working with Beth Ann, we have doubled our number of active donors, expanded our services, more than doubled our revenues and hired a part-time fundraiser. I feel much more confident inviting donors and prospective board members to join us. Beth Ann is more than just a coach; she truly cares about making our nonprofit succeed in supporting others.ā€

Gila Block
Executive Director, Yesh Tikva

ā€œSince the beginning of coaching, we have received one $1 million dollar gift, $250,000 to our Bradley Circle Fund, $200,000 from a private foundation and have put in requests of $1.2 million dollars from two other foundations as we embark on our largest project to date. Beth Ann, your guidance and support gives me the confidence and support to succeed. I am so grateful for your help!ā€

Palmer Colson
Director of Development, Historic Columbus

ā€œBeth Ann, I'm thrilled to attribute the following big win to our collaboration: We not only met but exceeded our fundraising goal for 2023! This achievement is particularly noteworthy, considering we were not on track for such success at the beginning of our time working together.

Beth Ann became a valuable ally with keen instincts, the consistently valuable and strategic advice she provides, and her impactful communication style.Ā If you're seeking to elevate your fundraising game and generously support your nonprofit, my top recommendation is to work with Beth Ann Locke. Her expertise and guidance were instrumental in achieving our fundraising goals, and I believe she can make a significant impact for any fellow fundraiser aiming to excel in their role.ā€

MEREDITH THOMAS
DIRECTOR of Philanthropy,Ā THANK YOU LIFE

What's Really Standing Between You & Consistent Major Gifts:

Ā Wednesday,Ā FebruaryĀ 11, 2026 | 10 am PT / 1 PM ETĀ 

Here's what will happen in the those 55 minutes:

  • You'll discover where major gift prospects are hiding in your current database

  • You'll learn the exact cultivation framework that's helped Beth Ann's clients consistently close 6- and 7-figure gifts

  • You'll get specific scripts for the conversations that make you freeze
  • You'll walk away with a clear next step you can take THIS WEEK with your donors
  • And if you attend live, you'll get the BRIDGE Framework Quick Reference Guide ($97 value) FREE.

This masterclass will show you how to identify the major gift prospects hiding in your current databaseā€”and give you an authentic approach to cultivating donor relationships that lead to 6- and 7-figure commitments.

Donā€™t click away without signing up:

SAVE MY FREE SPOT NOW

Questions? Email [email protected]

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